Crafting Brands & Building Community

Hello! My name is Katlyn.

Inspired by vintage themes and branding, my artwork captures the beauty of everyday experiences. I am passionate about community, nurturing spaces for creativity, the outdoors, UX design, illustration, and visual design. Sit down and stay awhile, grab a cup of coffee, and step into my studio.

PROJECT SPOTLIGHT

I contributed to two editions of the Outdoor Almanac—one in partnership with Pinterest and one with The Weather Channel, both alongside Campspot. I created 10+ original illustrations for each publication and designed landing pages and ad creative for the print and digital magazine. Each edition reached 10,000 campers across North America and showcased camping trends and destination spotlights.

UX and UI Design

I design for web applications, native apps, internal tools, and eCommerce platforms, with a focus on usability and SEO. Creating intuitive, scalable interfaces, I design core user flows and build thoughtful micro-interactions like custom 404 animations. Managing design systems using Tailwind and CSS I ensure consistency, accessibility, and efficient collaboration between design and development teams.

  • 404 animations and illustrations
  • Web app design
  • Native app design
  • User flows and designs for eCommerce
  • SEO strategy and monitoring
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SCOPE OF WORK

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